PRODUCT GLOBALIZATION

Globalization is more than just changing the language of the words in the product's vocabulary - otherwise there would be a temptation to call it 'translation'.

True globalization takes into account a number of technical and cultural factors as well as the target language itself. The resulting localized product looks and feels right to native inhabitants of your target market country.

Globalization is the sum total of all the changes of language, usage, program code, and technology that need to be made to your product in order to offer a product of equivalent industry standard in a foreign language market. The key elements are listed below:

Globalization Strategy Assessment
Formulating a strategy and tactical plan for international product development and worldwide product roll-out.

Technical Audit
A detailed, source code level investigation of potential internationalization technical issues, including detailed analysis of internationalization options, implementation strategies and hard estimates of levels of effort required.

Internationalization Sufficiency Testing
Testing products for internationalization issues and assessing readiness for product localization.

Unicode Enablement
Re-engineering source code to support multiple international locales with one unified code base.

DBCS / MBCS Enablement
Re-engineering source code to support double-byte and multi-byte character set environments.

Multi-Locale Localization
Localization of products and documentation for different locales and languages around the world.

Globalization Quality Assurance
Verification of localization readiness with focus on locale-specific features, functions and fit-and-finish. Certification of products for localization readiness.