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| Jason King Regional Manager Luzicka 17 120 00 Prague Czech Republic Telephone: +420 777 351 700 Email:jking@theyorkgroup.com |
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Jason is a top-flight executive with over ten years of technology sales
and marketing experience across Europe (Nordics, CEE, UK) within the
software and telecoms sectors. His experience spans across SMEs and
multinationals including Vodafone Czech Republic. Under his direction,
several powerful sales campaigns and teams have been responsible for
a broad range of sales programs, from under $1M to over $100 million.
His expertise in B2B direct sales, telesales and reseller channel development
has earned him significant recognition within the market. Jason Has
a master’s degree in International Marketing from Glasgow, UK
Regional Spending on Information and Communications
Technology
(Data provided by WITSA)
| Spending ($millions) | ||||
| Technology Sectors | Czech Republic | Slovakia | Hungary | Poland |
| Hardware | 2,423 | 588 | 1,092 | 2,987 |
| Software | 1,408 | 286 | 720 | 1,232 |
| Services | 2,377 | 527 | 1,206 | 2,120 |
| Communications | 6,333 | 2,148 | 5,125 | 10,329 |
| TOTAL ICT Spend | 12,542 | 3,549 | 8,142 | 16,667 |
| Vertical Markets | ||||
| Agriculture | 30 | 10 | 18 | 60 |
| Manufacturing | 3,436 | 670 | 1,788 | 3,033 |
| Utilities | 586 | 231 | 238 | 462 |
| Construction | 272 | 41 | 94 | 208 |
| Wholesale & Retail | 1,345 | 325 | 760 | 2,179 |
| Transportation & Communication | 1,034 | 384 | 746 | 1,389 |
| Finance & Bus. Services | 1,507 | 448 | 868 | 1,906 |
| Other Services | 122 | 40 | 684 | 774 |
| Government | 1,592 | 545 | 802 | 2,083 |
| Consumer | 408 | 851 | 2,144 | 4,301 |
| Software Piracy | 39% | 45% | 42% | 57% |
Services available in the CEE:
Services:
· Sales Strategy
· Channel Development – direct and indirect
· Facilitation of Call Centre Development – outsourced
and turnkey
· Direct Sales Force Deployment and Management
· Sales Execution – across entire sales cycle
· Negotiation (terms and conditions)
· Contract preparation
Target Industries:
· Software
· Technology - Hardware
· Telecoms
· Electronics
· Internet/Web Solutions
Country Markets:
· Czech Republic (population ca. 11 million)
· Slovakia (population ca. 5.5 million)
· Romania (population ca. 22.5 million)
· Hungary (population ca. 10 million)
· Poland (population ca. 39 million)
· Baltic States (Latvia, Lithuania, Estonia) (population ca.
7 million)
Top 5 Reasons to Consider CEE as a place to do business:
1. More money: Purchasing power in the Czech Republic has increased
dramatically, with average real gross monthly wages increased from US
$388 in 2001 to US $932 in 2006
2. Technologically savvy: 28% of people with university educations in CEE have Engineering and Science Degrees compared to 17% in the US.
3. Attractive SME market: 85% of businesses are catagorised as SMEs.
3. Consumers: Mobile penetration in CZ: 106%. CZ Internet: 48%; France 43% (2005)
4. Favorable exchange rates: CEE favourable - US$ 1 = 38 CZK (2001)
US $ 1 = 22 CZK (2006)
5. Legal/Political: EU legislation, standardization/harmonization. The
Czech Republic and Slovakia are well placed as a market to invest in
sales as a means to beachhead further into E. Europe.
Top 5 Vertical Markets:
1. Software (Enterprise) and software outsourcing
2. Telecom
3. Property investments market
4. Hospitality and tourism sector
5. Automotive